Northern Arizona University study concluded Verde Valley wine tourists spend an average $185

Tourism is not only important for the Phoenix Metro economy but also for the heart of the state. Here is a short article by the Campe Verde Journal. To see photos of Arizona, check out my website: www.AcrossArizonaTorus.com

Saturday, 31 December 2011 00:00

Economy

In February, a University of Arizona study concluded the wine industry added nearly $4 million to the Verde Valley economy in terms of sales tax revenue and wages paid to local workers.

In August, Yavapai College announced plans to create a Southwest Wine Center on its Clarkdale campus to offer viticulture and ecology educational programs, a full production teaching winery and a 20- to 30-acre vineyard.

In September, a Northern Arizona University study concluded Verde Valley wine tourists spend an average $185 when they visit and an average $382 when they stay overnight. Usually arriving in pairs, wine tourists dole out $48 on food, $32 on transportation, $33 on merchandise, $22 on entrance fees and $50 on miscellaneous items. Most of that money ends up in the pockets of Verde Valley merchants, restaurants and the people they employ...

http://www.journalaz.com/News/2011-crime-a-courts-tempered-by-hope-a-growth.html